I have designed and created a handful of logos for a multitude of entrepreneurs and companies. This is probably my favorite part of the marketing experience because it encompasses the company as a single image (logo). Following the logo creation is the color scheme and copywriter style. This is important for every other aspect in marketing your company because it is a visual representation that creates brand awareness to your target audience. Another part of the branding experience is discovering your vision and mission statement to be clear and precise. Once everything is covered in the branding element, you are ready for the next steps in Marketing and advertising.